Spotlight on International Women's Day
Celebrating female faculty, staff and students who contributed to Insight over the past year
This International Women’s Day, Smith Business Insight is celebrating women's achievements by showcasing impactful ideas and articles by female faculty, staff and students featured on Insight over the past year.
International Women's Day on March 8 highlights the social, economic, cultural and political achievements of women. The day also signals a call to action to accelerate gender parity. The theme this year is #ChooseToChallenge.
A challenged world is an alert world. And we at Smith Business Insight challenge our readers to explore new ideas and discover better ways of doing things through stories such as these:

Can the Canadian Armed Forces Recruit More Women?
Previous efforts have failed to convince women that there’s no life like it. But researchers may have a better wayFeaturing Professor Tandy Thomas

Understand the Hidden Forces that Guide Our Decisions
Stop being ruled by emotional, cognitive and behavioural pitfalls that affect us allBy Laura Rees

When Money Advice Is Just So Right
A little consumer insight can help financial advisors attract clients, and improve service, tooFeaturing Professor Ceren Kolsarici

How to Take the Creative Out of Accounting
Ethical norms plus a timely trigger can keep a lid on aggressive financial reportingFeaturing Professor Pamela Murphy (retired)

How a Simple Nudge Can Bring in Tax Dollars
Turns out companies can be artfully encouraged to do the right thing, just like the rest of usFeaturing Professor Nicole Robitaille

Coming Out at Work
Is your company set up to help your LGBTQ+ employees? Here’s some expert advice to get startedBy Erin LeBlanc

The Many Shades of Greenwashing
Here’s a campaign idea for greenwashers, wokewashers and coronawashers to get behind: #TryTransparencyFeaturing Professor Jane Webster

Using AI to Build Internal Talent Marketplaces
An easy-to-use platform that matches employees with new opportunities within sprawling organizations has been an elusive goal. The ultimate retention tool may finally be hereBy Dagmar Christianson

Give Me Back My Work–Home Firewall
It will take a lot more planning before the remote workplace can function well across the economyFeaturing Professor Tina Dacin

Want to Change COVID-19 Behaviours? Try a Loyalty App
Public health officials have been slow to leverage the behavioural insights well known to marketersCo-authored by Professor Monica LaBarge

The Cost of Execution
The common barriers that are causing organizations to misdeliver on their strategyVideo featuring Professor Kathryn Brohman

Mighty Tools That Small Businesses Overlook
For many small firms, innovation doesn’t come easy. Common digital technologies can help ease the wayCo-authored by Professor Yolande Chan

Recruiting in the Age of COVID-19
How the pandemic has affected corporate hiring. Plus, advice for running virtual job interviewsFeaturing Karen Jackson-Cox

How Patent Reforms Boost Developing Countries
In this study snapshot, we learn how small IP-based exporters sprang up in the wake of a controversial global patent agreementFeaturing Professor Olena Ivus

Building Team Trust From a Distance
Social and productivity tools for when work environments go virtualBy Professor Jana Raver

Setting Up Your Virtual Team for Success
Companies have had remote work thrust upon them, without a chance to plan for it. Some expert advice might helpFeaturing Professor Shawna O’Grady

What Makes a Good Entrepreneur/Intrapreneur?
The similarities and differences between these two types of innovators, and how to spot them within your organizationVideo featuring Shari Hughson