Marketing Measurement at Google

August 11, 2026

The way we measure marketing success is changing fast, accelerating both how we gather insights and how quickly we can put them into practice. In this session, Diljot will discuss how measurement decisions get made inside major organizations, focusing on what to measure, what results to trust, and how the field is evolving. She will also speak about her career journey with a Q&A to follow.

Note: The event is now at capacity.