2-Day Program

Innovation and Design Thinking

Rapid prototyping for innovation

About the program

In this program, participants will discover new ways to move their organization forward through business model innovation and design thinking – a human-centred, rapid prototyping approach that helps tap in to creative potential.

This workshop will enable you to:

  • Translate ideas into execution and action
  • Lead effective brainstorming sessions
  • Empathize to discover new customer needs
  • Develop rapid prototypes to evaluate and communicate proposals

Who should attend

Anyone involved in generating new ideas, products and/or processes.

You might also be interested in: Developing Your Leadership Presence

Personal Benefits

  • Improved ability to lead creative brainstorming sessions
  • Increased acuity for discovering customer needs
  • Deliver your ideas with clarity and confidence

Organizational benefits

  • Higher employee engagement
  • Decreased development times thanks to rapid prototyping
  • New products or services better aligned with customer needs

The Program covers the following curriculum:

  • Introduction to Design Thinking
  • Needfinding Field Research
  • Focused Brainstorming
  • Prototyping and Presentations

Salman Mufti is the Associate Dean and Executive Director of Smith School of Business Executive Education.  In addition, Salman is an Associate Professor of Management Information Systems at Smith School of Business.  He is an award-winning teacher and has extensive domestic and international teaching experience in both degree and non-degree executive education. He is a former Director of Queen's Executive MBA and of Queen's Full-time MBA. He regularly advises senior managers in corporations and the public sector, and is frequently featured in the press on matters relating to managerial decision making and technology strategy.  He has consulted with numerous organizations including Bell Canada, Sun Life Insurance, Canadian National Railway, Accenture, and Business Development Bank of Canada.

Enroll Now
Cedric Atkinson

Speak to a member of our team.
Call 1.888.393.2338 or Chat live
Monday to Friday. 8:30 am - 4:00 pm EST

Upcoming Sessions

    Toronto, Ontario, Canada

    Smith School of Business Toronto Campus
    200 Front Street West, Suite 3020
  • Apr 26 to Apr 27
  • Dec 6 to Dec 7


$3,300 CAD (plus applicable taxes)