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Turning Strategy Into Results

Learn how to close the gap between planning and execution in your organization

Tuesday Jun 25, 2024
1:00-2:00 PM EDT
Turning Strategy Into Results Webinar

Register to Attend

Creating a strategy is just one step on the road to success. To see results, we must also be able to effectively implement that strategy. That’s easier said than done. Today, only 40 per cent of organizations say they are successful at achieving their strategic objectives; 30 years ago, the success rate was 90 per cent.

Why do so many firms struggle to achieve their strategic goals? What steps can managers and team members take to close the gap between strategy and execution?

On Tuesday, June 25 at 1 pm (ET) join Smith Business Insight and Queen’s Executive Education for this free 60-minute webinar. Results of a five-year study of more than 1,000 organizations will be shared and best practices discussed to help leaders translate their best-laid plans into real business results. Led by Kathryn Brohman, associate professor of digital technology, and Barry Cross, assistant professor of operations strategy at Smith School of Business, you’ll gain a new mindset around strategic execution.

You will learn:

  • Key insights from five years of research identifying barriers to strategy execution
  • Common mistakes companies make in trying to achieve their strategies
  • How to integrate strategic planning and leadership to make things happen
  • Leadership behaviours critical to overcoming common barriers and driving results
  • A new way of thinking about strategic execution

This session will be of special interest to leaders accountable for delivering on business objectives and anyone interested in how to effectively lead people to drive better results at work.

Session Participants

Dr. Kathryn Brohman

Program Director (Master of Digital Product Management), Associate Professor & E. Marie Shantz Fellow of Digital Technology

Kathryn Brohman is an associate professor at Smith School of Business and an expert on digital transformation and strategy execution. She has co-authored several books including, SHIFT: A New Mindset for Sustainable Execution, which presents results from her work with over 750 organizations and tackles the classic tension between innovation and operational practices within organizations. She has pioneered programs in strategy execution and digital transformation across MBA, Professional Master’s, and Executive programs.

Barry Cross

Assistant Dean (Professional Graduate Programs), Adjunct Assistant Professor & Distinguished Faculty Fellow of Operations Strategy

Barry Cross is an expert and thought leader in innovation, execution and operations strategy. He joined Smith School of Business after nearly 20 years in the automotive and manufacturing sectors with Magna, Autosystems and DuPont, where he led many key strategic initiatives, including nearly 30 program launches in North America, Asia, Latin America and Europe. Barry speaks and consults widely in the areas of productivity, innovation, strategy, projects and execution, enabling organizations to create sustainable value for their customers. He is the bestselling author of three books, including Simple: Killing Complexity for a Lean and Agile Organization.