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The Competitive Case for Climate Disclosure

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New evidence suggests Canadian companies that report climate risks are gaining traction with European investors

Two managers are discussing sustainable business strategies using digital tablet and clipboard, with a green world map in the background symbolizing global environmental awareness
iStock/Noko LTD

As Canada looks to reduce its dependence on the United States amid trade disputes and policy uncertainty, companies are searching for new sources of capital. One advantage may be hiding in plain sight: climate disclosure.

U.S. President Donald Trump’s tariffs and the broader unpredictability of American trade policy have pushed Canada to diversify its economic relationships away from reliance on the U.S. Attracting more capital from alternate foreign investors offers Canadian companies a buffer against that volatility.

And now, new research suggests Canadian firms that publicly report their climate-related risks, emissions and mitigation plans are better positioned to attract European institutional investors.

This insight comes at an important time, as climate disclosure—companies publicly reporting on their greenhouse gas emissions, climate-related risks and how they plan to manage them—has become a harder sell. Backlash against ESG investing is gripping the U.S. and many corporate leaders have gone quiet on sustainability.

Meanwhile, data shows that Canadian companies that disclose their climate-related risks and impacts have a considerable advantage over those that don’t when it comes to attracting financing across the pond.

That advantage matters now more than ever. Canada’s stock market skews toward capital-intensive industries that rely heavily on foreign investment such as energy, materials, industrials and utilities. Remaining visible and attractive to major institutional investors is especially important for these companies, and Europe is the largest source of non-North American institutional investment in Canada, according to our data.

Climate disclosure is one of the clearest levers Canadian companies have to make themselves attractive to European capital. European investors increasingly need credible sustainability information to meet their own reporting obligations, and Canadian companies that lag on climate disclosure risk shutting themselves out of European capital markets altogether.

A stress test for climate disclosure

Our report provides preliminary evidence of this European preference for climate-reporting firms. We examined whether climate disclosures helped Canadian firms attract foreign institutional investors following Trump’s April 2, 2025 announcement of sweeping global tariffs, which he dubbed “Liberation Day.”

We chose that announcement because it created a major external shock to the markets, leading many investors to reassess the risks associated with U.S. assets and prompting some international investors to reduce their exposure to that market.

Liberation Day offered a useful test: As capital moved away from the U.S., did firms that disclosed climate data attract more of it than firms that didn’t? The answer, we found, is yes.

After the shock, firms that reported climate data experienced an almost 25 per cent increase in foreign institutional holdings compared with firms that didn’t disclose. This effect was driven entirely by European investors. The result is statistically meaningful, but the significance level is relatively modest, so it should be interpreted as suggestive rather than conclusive evidence.

We ran additional robustness tests, statistical checks meant to rule out the most likely alternative explanations. We tested whether foreign institutional investors were avoiding Canadian firms that were more financially affected by the tariff announcement and whether they were avoiding Canadian firms that did more business in the U.S. In both cases, our results held.

Why climate information carries weight

Climate change is top of mind for institutional investors in Europe, which has the world’s most comprehensive sustainability regulatory environment. European investors understand how climate factors affect a company’s strategy, risk management and financial performance.

For investors operating in the European Union, sustainability performance can be just as important as financial metrics in making portfolio allocation decisions.

Under the EU’s sustainable finance rules, financial market participants are required to disclose sustainability indicators, such as greenhouse gas emissions, carbon footprint, biodiversity, water, waste and social factors. The data must be collected either directly from investee companies or through research that may include third-party data and experts. 

When investing in jurisdictions that operate under a mostly voluntary reporting regime, like Canada, disclosure has unique value to European institutional investors because it helps them meet their own reporting obligations.

Strengthening Canada's disclosure framework

Our findings suggest disclosure practices are already shaping where European capital is invested in Canada. It’s likely other countries with voluntary reporting regimes are seeing similar patterns.

Our report also adds to a growing body of evidence in favour of stronger climate disclosure rules. The benefits include better-informed investors, clarity on climate-related risks to financial markets and stronger incentives for companies to act on emissions.

Several major capital hubs are already strengthening their sustainability disclosure regulations, including Japan, Singapore, Australia, Chile and Mexico. In the U.S., California and New York are among several states pressing ahead with their own emissions-reporting rules despite the federal pullback on climate policy.

Savvy Canadian companies have so far been able to retain the interest of European institutional capital through voluntary disclosure. But Canadian securities regulators have the opportunity to follow Europe’s example and mandate climate disclosures for larger Canadian public companies. 

Climate change doesn’t care about whether sustainability is in fashion, and the risks are growing. Among other benefits, expanding disclosures could help keep Canadian firms competitive in international capital markets going forward.

A version of this essay was published by The Conversation