Peter Drummond
Adjunct LecturerOverview
Seasoned executive committed to building brands and businesses. Accomplished leader; able to steward and align teams to achieve their vision through strategy-driven initiatives and creative execution. Proven success at building brands, integrating them into business systems and effectively drive profitable growth.
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Academic Area
- Marketing
Interest Topics
Faculty Details
Profile
Full Bio
Seasoned executive committed to building brands and businesses. Accomplished leader; able to steward and align teams to achieve their vision through strategy-driven initiatives and creative execution. Proven success at building brands, integrating them into business systems and effectively drive profitable growth.
Born in Montreal with an American university education and employment experience provides for an international perspective on building and managing brands in a wide range of companies and industries.
Academic Degrees
BFA, Communication Arts & Design
Virginia Commonwealth University
Studies in Film and Photographic Arts
Ryerson University
Academic Experience
Smith School of Business, Queens University
Adjunct Professor (2015 - Present)
Awards
Nominated in “Who’s Who in Marketing 2000” and “Who’s Who in Canadian Business 2000”
LEVEL5 Strategy Group won “Top Workplace Where Employees Thrive” 2010 award and PROFIT Magazine’s 2010 ranking of Canada’s Fastest-Growing Companies
Media Innovation Awards 2002 – Best of Show for Nike Presto
COSS Awards - Best Design Idea 2001 – For Fasken Martineau
COSS Awards - Best Creative Product in Cossette Toronto 2000
Team member for the 2000 Cassie Awards – MTS
Service
Memberships, Nominations, and Accomplishments
American Marketing Association – (Marketing Hall of Legends) Mentor Exchange, 2013
Desautels Faculty of Management, McGill University – Career Mentor Roundtable participant, 2013
Marketing Hall of Legends (Canada), Executive Committee, Strategy Lead, 2009 - 2011
The Rotman School of Management, The University of Toronto - Lecturer and advisor, 2007 - present
Professional Certifications
Executive Management Program
Graduate School of Business, Columbia University
Building and Managing Brand Equity Program
The Canadian Securities Course
Canadian Securities Institute