Michael Darling

Adjunct Lecturer

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Overview

Michael Darling joined Smith School of Business in January 2005 as program director of Smith's Accelerated MBA for Business Graduates. He teaches courses on strategy, marketing and the global business environment in Smith's MBA programs.

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Academic Area

International Business

Interest Topics

Faculty Details

Profile

Full Bio

Michael Darling joined Smith School of Business in January 2005 as program director of Smith's Accelerated MBA for Business Graduates. In addition to his director responsibilities he teaches courses on strategy, marketing and the global business environment in Smith's MBA programs.

He was born in London, England and educated in Montreal. where he earned Bachelor of Commerce and MBA degrees from Concordia University. The first ten years of his corporate career were spent at Gillette and Schering Plough in Montreal. He then joined The Kellogg Company, where, after Canadian and European executive assignments, he served as executive vice-president of marketing and sales in the US. After several years with Kellogg's he joined Max Factor in California as senior vice-president, international, with responsibility for Pacific Rim subsidiaries, including Australia and Hong Kong, and was subsequently promoted to the role of executive vice-president of worldwide marketing.

For the past two decades Darling has focused on program management, teaching, consulting, entrepreneurial and environmental activities. He was on the faculty of New York University's Stern School of Business from 1986 to 2004 where he taught marketing and strategy courses in MBA and Executive MBA programs, was the founding director of Stern's executive development initiative and was actively involved with Stern's Berkley Center for Entrepreneurial Studies. He is a recipient of the Citibank Excellence in Teaching award and was listed several times in Business Week's outstanding faculty list. Darling has also taught courses at Pepperdine University in California, Columbia University's Teachers College and the Rotman School of Management at the University of Toronto. In addition, he has taught in an MBA program in Italy and has led international study tours to several countries including Brazil, England and Switzerland.

He has written several cases for use in MBA and Executive MBA integrated strategy exercises and has had numerous articles published in Stern Business, Brandweek and other business publications. His focus in these cases and articles has been on changes in strategy and tactics and the impact of these changes.

Darling has served in a consulting role for many corporations including AT&T, Lever/Best Foods, Microsoft, Nynex, The Rainforest Alliance, Seiko, Sony, Thomson Financial, Towers-Perrin and Wachovia Bank.

Academic Degrees

Master of Business Administration
Concordia University, John Molson School of Business (1972)

Bachelor of Commerce
Concordia University (1969)

Academic Experience

Queen’s School of Business, Queen’s University
Program Director, Accelerated MBA for Business Graduates (AMBA) (2005 - 2020)
Continuing Adjunct Lecturer (2005 - Present)

New York University, Leonard N. Stern School of Business
Clinical Associate Professor (1988-2004)
Director of Executive Development Programs (1996-1998)
Adjunct Associate Professor of Marketing (1986 - 1988)

Teaching

Smith School of Business, Queen's University

Teaching strategy, international business and marketing courses in EMBA and AMBA programs. Averaged 4.2 (on 5 point scale) over 10 years on the attribute “overall, the instructor is an effective teacher”.

Created original course material and constantly updated content for five courses. Designed frameworks and tools. Provided updated information to selected cases. Monitored events, trends, activities, industries and companies in a domestic and international context seeking examples of current, relevant issues for analysis and discussion purposes in these courses:

Strategy III: Capstone Project Course (Accelerated MBA for Business Graduates)
Global Business Environment (Executive MBA)
Marketing Strategy II (MBA for Business Graduates, co-taught)
Ethical Leadership and Decision Making (MBA for Business Graduates, co-taught)

New York University, Leonard N. Stern School of Business

Taught MBA and Executive MBA marketing and strategy courses. Frequently instructed courses were Marketing Concepts and Strategies (core), Brand Planning (second year MBA elective) and Integrative Strategy (EMBA). Maintained 6.1 evaluation (on 7 point scale) based on 120 courses on the attribute “overall, I would recommend this instructor”. Writing focused on business press and cases, notably Dell Computer and Barnes & Noble, two multi-disciplinary cases used for capstone strategy exercises in the Stern MBA and Executive MBA programs. Active on faculty of Stern’s Berkley Center for Entrepreneurship and Innovation. Awarded Citibank Excellence in Teaching Award and listed several times on Business Week’s outstanding faculty list in the Guide to the Best Business Schools. Led international EMBA study tours to Brazil, Switzerland and the U.K. for Global Strategy course.

Retired from full-time NYU/Stern teaching September 1, 2002 but continued teaching as Adjunct Professor in NYU-Stern EMBA programs until joining Queen’s in January 2005.

In addition to teaching Executive MBA and full-time MBA courses, served as the founding director of the NYU-Stern Non-Degree Executive Development Program. Organized, staffed and managed this profit center and became instrumental in the hiring of a full-time associate dean in June, 1998. Revenues achieved by this start-up in the first two years totaled $2.4 million.

Taught Marketing Concepts and Strategies, Advertising Management and Strategic Marketing Planning at MBA level.

Other Teaching

University of Toronto/Rotman School of Business (executive MBA teaching, 20022004)

Columbia University, New York, Teacher’s College (taught not-for-profit marketing to graduate classes in educational administration, summers: 1997-2002)

Pepperdine University, California (taught marketing courses to EMBA classes, 19821985)

Graduate School of Business, Bolzano,Italy (executive MBA teaching in pilot program)

York University, Toronto (guest lecturer)

Manchester Business School, UK (guest lecturer)

Michigan State University (guest lecturer)