Ecovention 2014
Jennifer Wright,
BCom'93
profile from 2014
When actor Ashton Kutcher re-tweeted a video of Jennfer Wright's flagship product – a completely recyclable and transformable pizza box – her company, Ecovention, hadn't even officially opened for business. Overnight, she was inundated with thousands of inquiries. "That's when we knew we had a winner," said Jennifer. Early media attention led to appearances on Rachael Ray and The Chew, and allowed Ecovention to build on its mission to improve outdated and wasteful food packaging with the launch of additional products.