Marley Alles

Marley Alles, BCom’18, says she has recently launched Canada’s first peer-to-peer clothing rental app, Rax. Troubled by the ethical, environmental and societal implications of the fast fashion sector, Marley says she “embarked on a mission to enact positive change.” Her app encourages the adoption of the circular fashion economy; lenders have an avenue to monetize their wardrobes, while borrowers gain access to clothing at a fraction of the retail cost. She notes that the peer-to-peer rental model employed by Rax is 60 per cent more resource-efficient than conventional garment production. “Rax is not just an app; it represents a transformative stride towards a more sustainable and conscientious fashion future,” Marley writes.