Sustainability

Avoid the burning tree! An app sets out to turn employees into sustainability warriors

green calendar

Individual champions take advantage of ambiguity to push for more sustainable projects

At OLG, future growth hinges on how well today’s downstream effects are mitigated. Here’s how Ontario’s lottery and gaming operator converts social responsibility into strategy

Employee-centric strategies to improve your environmental footprint.
60-minutesWednesday, September 23, 2015 - 1:00pm
Session Leader: 
If sustainable low-carbon behaviours are to be embedded in the workplace, organizational culture has to change. Here’s how HR processes can make that happen
Transformational leaders can have an outsized impact on the pro-environment behaviours of those around them. The leaders of Steam Whistle Brewing show how it’s done
“Even with our most vehement opponents, we generally agree with final outcomes,” says Suncor’s Peter MacConnachie. “Disagreement is more on timing or pace or sequence.”

Make consumers feel confident about your product’s performance before slipping in the sustainability sell

When transformational leaders practise pro-environmental behaviour, employees take the message to heart

The marketing challenge: convince Calgarians to leave their grass cuttings on the lawn and not bag them. The winning appeal: what are your neighbours doing?

Smith School of Business
Goodes Hall, Queen's University
Kingston, Ontario
Canada K7L 3N6

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