While design thinking has been associated with technology firms and start-ups, it is powerfully attractive to managers and leaders at established organizations such as retailers, banks, or government departments that are not necessarily based on technology yet are in the midst of change.

compass hand
When you have imperfect information, perfection is your enemy
Banking with Biases
Why data and behavioural science are a natural fit
A Man Using Cloud Data Analytics
Get these building blocks in place to fulfill the analytics promise
60-minutesThursday August 10, 2017 1:00 PM EDT
Data are delightful but intuition is integral when sorting through options and setting a course. Here’s how to use experience and values to make the best decisions
Session Leader(s): 
Facts Vs Feelings
Analytics is a hot topic in boardrooms but a survey shows intuition and experience are still highly valued
For those quick on the trigger, “competitive forbearance” may be the more strategically sound decision. Just ask a basketball coach
A deceptively simple technique to break a paradigm
Start with your gut instinct and then test it with this rigorous analytical process

If analysis is the science of decision making, then intuition is the art of decision making. Should we give more weight to one or the other? In most cases, the answer lies somewhere in the middle. Analysis of options is a necessary step but it is often not sufficient.

Smith School of Business

Goodes Hall, Queen's University
Kingston, Ontario
Canada K7L 3N6

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