yorkdale shopping centre
Toronto’s Yorkdale Shopping Centre mines a bonanza of visitor information for retail gold
computer team briefing

Look for these roles and overlapping skill sets to start capitalizing on the analytics revolution

store closing sign

AI-powered algorithms can scan loan applications for words that are red flags

law and big data

A new lab uses artificial intelligence to help individuals and businesses resolve their legal disputes

Want a more well-rounded approach to using customer information? Let the C-Suite grab the reins
Don’t rely on logic and reason alone. Emotions, expectations, and the environment can all inspire action
Banking with Biases
Why data and behavioural science are a natural fit
A Man Using Cloud Data Analytics
Get these building blocks in place to fulfill the analytics promise
When a new movie or book is rolled out in different formats over time, how do firms get the biggest bang from their advertising and viral campaigns?
Want to improve the consumer’s experience? You probably won’t find the answer in historical data
Facts Vs Feelings
Analytics is a hot topic in boardrooms but a survey shows intuition and experience are still highly valued
From the basement to the boardroom: The analytics revolution is returning us to the Marrakech markets of old
When it comes to products with a short shelf life, replenishing your inventory by instinct alone makes you easy pickings. Time to build your analytics toolkit
Blending analytics and intuition for marketing success

Smith School of Business

Goodes Hall, Queen's University
Kingston, Ontario
Canada K7L 3N6

Follow us on: