Articles

man with magnifying glass

Some auditing firms are in denial about the corrosive effect of commercial pressures on their work

enron

For any other profession, customer relationship management is a great marketing tactic. For auditors, it makes them identify too readily with a client’s overly aggressive accounting approach

intellectual property

For firms desperate to restructure, intellectual property is in an asset class of its own

Global marketing strategy needs to be balanced with local relevance and response

millennials working

Yes, Millennials march to a different drummer. But similarities among all generations are the key drivers of high-performing workplaces

business_feedback

They may seem overconfident and wildly optimistic but first-time founders take credible feedback to heart

bureaucracy

The cultural anchors that prevent a needed sea change in strategy

checking_cellphone

We can’t go five minutes without getting waylaid by text messages or emails. But there’s no need for shame: here’s how to make your tech interruptions work for you

complex_chart

If you need to kill complexity, here’s where you should train your guns

bar_codes_on_face

Want a more well-rounded approach to using customer information? Let the C-Suite grab the reins

Smith School of Business
Goodes Hall, Queen's University
Kingston, Ontario
Canada K7L 3N6

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