Kristi Soomer

Kristi Soomer is the Founder and CEO of Encircled, a Canadian-based, Canadian-made line of eco-friendly and versatile clothing that helps women travel lighter and do more with less. Encircled takes a mindful and slow approach to design, and through a unique pre-order process, they produce to demand. They incorporate sustainable practices into everything from the fabrics they select, to saving production cuttings and turning them into accessories.

Encircled is committed to bringing quality, sustainability and humanity back to the fashion industry.Previous to Encircled, Kristi held senior consulting roles at ThoughtWorks, a technology consultancy and at PwC, in their strategy and operations group.

Kristi is an avid traveler, surfer and yogi and holds a Bachelor of Administrative and Commercial Studies from the University of Western Ontario, and an MBA from Queen’s University.