Fields of Study

Economics

Business Economics

Every day globalization makes the world economy an increasingly competitive environment. Thriving firms in today’s markets owe their continued success to their managers’ savvy decision-making, as they attempt to gain and retain a competitive edge over their rivals. Business economics is essential to effective decision-making in this environment, as it provides the necessary tools for managers to thoroughly analyze and predict the dynamics of their product markets. Understanding economics also assists managers in improving the overall efficiency of their firms, through selecting the most cost-efficient production methods or implementing incentive schemes for employees to enhance their motivation and performance. Not surprisingly, 56 percent of firm bankruptcies in Canada in 2010 were attributed to knowledge deficiencies of managers.

Everyone with a BCom degree should therefore have a solid knowledge of business economics; it ultimately helps you understand the environment you will be working in, no matter whether you plan on pursuing a career in management consulting, marketing, finance, accounting, or human resources (imagine an accountant who cannot count numbers!). Advanced knowledge of business economics is indispensable for anyone who wishes to succeed in the world of business.

Courses

CourseTitle
COMM 172 Managerial Economics
COMM 307 Canadian Business-Government Relations
COMM 350 The Future: Forecasting and the Business Environment

Course offerings vary year to year, the course term is subject to change, course enrolment is limited, and courses may be cancelled due to instructor availability or low enrolment. Use SOLUS to get the most up-to-date course offerings.

Research

Please refer to the faculty profiles for individual research interests and publications.